A Branded Experience Worth Sharing
Taking (obvious) influence from Coca-Cola's Dynamic Ribbon, I sought a form that was recognizably 'Coke,' while still functional as a stage and camera array. I needed unobstructed access in and out, while retaining a near-360-degree path. Safety and reliability concerns quickly ruled out moving parts.
When considering sharing the experience, my early thoughts revolved around a kiosk with a touch-screen.
The Product as a System and an Experience
